You've spent years building skills, wisdom and experience that other people would pay good money for. You've just never packaged it up and sold it. Yet.
Ex-Corporate Powerhouse
The Woman with all the answers
Knowledge that deserves a price tag
Done being brilliant for free
-- Find exactly where you are - and what to do next --
YOU ARE STARTING FROM EVERYTHING
Maybe you were made redundant.
Maybe you walked away.
Maybe you just woke up one day and thought, “There has to be more than this.”
Whatever brought you here, you’re not behind.
You’re not too late.
And you are absolutely not starting from zero.
Sound Familiar?
You’ve spent years being brilliant at what you do. You’ve led teams, driven results, navigated politics, and delivered under pressure. You’ve been competent, capable and completely indispensable.
And then, in a meeting that lasted less than twenty minutes, or a conversation you’d been putting off for months, everything changed.
Now you’re sitting with a LinkedIn profile that still says your old job title, a head full of ideas that feel too big or too vague or too scary, and a very loud inner voice asking, “But who am I without all of that?”
You know you have something to offer. You just can’t quite see how to package it up and walk out into the world with it.
That’s exactly where this programme begins.
This is for you if...
- You're done with not being paid what you're worth
- Done being brilliant for free
- You’ve been made redundant, and the initial relief has worn off
- You’re a corporate powerhouse, but this life is no longer for you
- You’re longing to leave the rat race, but the blank page is terrifying
- You know you want something different, but you don’t know what that looks like yet
- You’ve got skills, experience and expertise coming out of your ears, but no idea how to turn them into an offer
- You’ve started and stopped about fourteen business ideas in your Notes app
- You want to work for yourself, but “putting yourself out there” makes you want to hide under a blanket
You don’t need a business plan. You don’t need a logo. You don’t even need a fully formed idea.
You just need to show up. We’ll build the rest together.
In 10 weeks, here's what changes
Clarity on who you are
Not who your job title said you were. Your values, your strengths, your zone of genius. Finally, properly clear.
A skills inventory that actually excites you
Every capability, every result, everything you’ve ever been brilliant at, translated into something commercially valuable.
A defined offer you belive in
Not seventeen half-finished ideas. One clean, clear thing you can describe confidently and sell without cringing.
Messaging that sounds like you
Your story, your positioning, your “what do you do?” answer that doesn’t make you want to change the subject.
A price you can say out loud
No more undercharging, over-delivering and hoping no one notices. You'll know exactly what your offer is worth, and you'll say the number without apologising for it.
A 30 Day Launch Plan
Because clarity without action is just a nice notebook. You’ll leave ready to go.
How it works
10 weeks. Two sessions per fortnight. One big shift at a time.
Group Sessions
10 x 60-minute live sessions with your cohort of up to 10 women
1:1 with Joanne
5 x 45-minute personal sessions, one per category, all about you
Community & Tools
Private group, workbooks, and resources to keep forever
The 5 Stages
01
Weeks 1-2 Stage One
Who Are You Now?
- Strip back the job title and find the real you underneath it
- Values deep-dive and strengths audit
- The “never again” list — just as important as the “hell yes” list
- Naming the transition honestly, so you can move through it
02
Weeks 3-4 Stage 2
You’re Sitting on a Goldmine
- Translating corporate experience into commercial expertise
- Your full skills inventory: every role, every result, every hidden capability
- Killing imposter syndrome with evidence
- Identifying your top 3–5 areas of genuine authority
03
Weeks 5-6 Stage Three
What Are You Actually Building?
- Consulting vs coaching vs fractional vs products, which fits your life?
- Designing a minimum viable offer: clean, not complicated
- Who is your ideal client (and who you absolutely don’t want)
- What does your working week actually look like?
04
Weeks 7-8 Stage Four
Say It So They Get It
- Why your transition IS your credibility, not your weakness
- Crafting your founder story, the version that connects and converts
- Your “what do you do?” answer that doesn’t make people glaze over
- LinkedIn, bio, and first impression messaging
05
Weeks 5-6 Stage Three
What Are You Actually Building?
- Consulting vs coaching vs fractional vs products, which fits your life?
- Designing a minimum viable offer: clean, not complicated
- Who is your ideal client (and who you absolutely don’t want)
- What does your working week actually look like?
Why me?
I’m Joanne Pagett, Performance Coach, ICF-certified Life Coach, NLP Practitioner, and award-winning Menopause Wellness Coach.
But before any of that? I was made redundant, and decided I didn't want to go back. So I walked away.
And I won’t pretend it was immediately empowering. It was disorienting, a bit humiliating, and quietly devastating in the way that only losing something you’d built your identity around can be.
I also had no idea what I was doing.
What I did have was decades of corporate experience, a head full of skills I’d never thought of as anything other than “just my job,” and eventually, the decision to stop waiting to feel ready and start building anyway.
I built StrongHer from the ground up. I developed the F.A.B Method. I became an award-winning Menopause and Empowerment coach at the Global Health & Pharma UK Awards 2025. I’m a Certified Business Strategist, ICF-certified coach and NLP Practitioner with a diploma in Health & Nutrition. And for good measure, I became a competitive bodybuilder in my late 40s, because it turns out reinvention doesn’t have an age limit, and neither does being an absolute athlete.
None of that happened because I had it all figured out on day one.
It happened because I learned how to take what I knew, package it up, and walk forward with it, even when I wasn’t entirely sure where “forward” was.
I bring the professional framework and years of experience working with high-achieving women navigating major life transitions. But I also bring the lived reality of having sat in the exact chair you’re sitting in now.
This isn’t theory. This is the roadmap I wish I’d had. And I built it for you.
Your Pilot Investment
This is the founding cohort. The women who come in first help shape the programme and get the most access for the lowest investment it will ever be.
Places are limited to 10 women. That’s not a marketing line, it’s just the truth.
Future full price once proven: £1,997 — £2,500
Your Questions, answered
Is this coaching or consultancy?
It’s both, honestly. The group sessions are educational and practical. The 1:1s are personal coaching. The whole thing is designed to move you forward, not just make you think about moving forward.
What if I don't have a business idea yet?
That’s actually the ideal starting point. We’ll find the idea together, based on your skills, your strengths, and what you actually want your life to look like.
What if I started something, but it's not working?
Also welcome. Sometimes a reset is exactly what’s needed, and this programme will help you get clear on what’s worth keeping and what to let go.
When does it start?
Thursday, 7th May, and there are only 10 places, so if you’re interested, don’t sit on it.
There will be a 2-week break at start of June
You've spend long enought being brilliant for everyone else.
It's time to be brilliant for yourself
APPLY FOR YOUR PLACE
Not sure if this is right for you?
Book a no-obligation 20-minute conversation with Joanne, and let’s find out together.
Click the box below to book a 1:1 call with me.
Unlock Your Potential with Bank Your Brilliance
Somewhere between building a career, showing up for everyone else, and quietly wondering "could I actually turn this into something?", you've been sitting on more brilliance than you realise.
That's exactly what Bank Your Brilliance is here for. Get in touch if you want to talk about packaging your skills into a digital product, figuring out what you'd actually sell, or just whether this is the right next step for you.
Your message won't get lost in a black hole. Promise. 💛
Address
Leicstershire, LE17 6QY
Contact
Telephone: +44 077100 57720
E-mail: joanne@bankyourbrilliance.co.uk
Office hours
Monday – Friday
9 am – 5 pm